{"id":191,"date":"2020-08-08T15:36:39","date_gmt":"2020-08-08T15:36:39","guid":{"rendered":"http:\/\/areverie.net\/?page_id=191"},"modified":"2021-08-30T07:59:39","modified_gmt":"2021-08-30T07:59:39","slug":"and-autowerks","status":"publish","type":"page","link":"https:\/\/areverie.net\/and-autowerks\/","title":{"rendered":"A&#038;D autowerks"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"191\" class=\"elementor elementor-191\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8adfdeb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8adfdeb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7f7f78\" data-id=\"e7f7f78\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4b9b124 elementor-widget elementor-widget-heading\" data-id=\"4b9b124\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">A&D autowerks<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08ef746 elementor-widget elementor-widget-text-editor\" data-id=\"08ef746\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A&amp;D autowerks is a small, family-run automotive repair shop that wanted to improve their online presence to convey their professional quality and personalized service. Since customers were constantly asking if they can help with their issues and how much it would cost, I focused on adding and restructuring their content to improve these conversations.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-628b9a9 elementor-widget elementor-widget-image\" data-id=\"628b9a9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/areverie.net\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1120\" height=\"600\" src=\"https:\/\/areverie.net\/wp-content\/uploads\/2021\/01\/AnD-cs.png\" class=\"attachment-full size-full wp-image-1529\" alt=\"\" srcset=\"https:\/\/areverie.net\/wp-content\/uploads\/2021\/01\/AnD-cs.png 1120w, https:\/\/areverie.net\/wp-content\/uploads\/2021\/01\/AnD-cs-300x161.png 300w, https:\/\/areverie.net\/wp-content\/uploads\/2021\/01\/AnD-cs-1024x549.png 1024w, https:\/\/areverie.net\/wp-content\/uploads\/2021\/01\/AnD-cs-768x411.png 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b943d3a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b943d3a\" data-element_type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2f0b3f1\" data-id=\"2f0b3f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83e4954 elementor-widget elementor-widget-text-editor\" data-id=\"83e4954\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><b>PROJECT<br \/><\/b>UX\/UI<\/p><p><b>TIME<br \/><\/b>6 months<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-301b624\" data-id=\"301b624\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5187662 elementor-widget elementor-widget-text-editor\" data-id=\"5187662\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>TOOLS<\/strong><\/p><ul style=\"margin-bottom: 0;\"><li>WordPress<\/li><li>Illustrator<\/li><li>Photoshop<\/li><li>Figma<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-4104d78\" data-id=\"4104d78\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57489fb elementor-widget elementor-widget-text-editor\" data-id=\"57489fb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>PROCESS<\/strong><\/p><ul style=\"margin-bottom: 0;\"><li>Empathize<\/li><li>Define<\/li><li>Ideate<\/li><li>Prototype<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1c7f83d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1c7f83d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e71eae0\" data-id=\"e71eae0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ab3a7c elementor-widget elementor-widget-text-editor\" data-id=\"1ab3a7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>CHALLENGE<\/strong><\/p><p><em><span lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span lang=\"EN-US\" style=\"font-size: 17px; font-family: var( --e-global-typography-text-font-family );\" xml:lang=\"EN-US\" data-contrast=\"auto\">Revamp website to convey personalized quality service, and provide customers with the information they need.<\/span><\/span><\/em><\/p><p>The client&#8217;s site was a one-page website that had some photos from their grand opening in 2014, a section with background information, and a contact form. Compared to their competitors, their site lacked professionalism, quality, and information.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f696c21\" data-id=\"f696c21\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-222ab79 elementor-widget elementor-widget-text-editor\" data-id=\"222ab79\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>GOALS<\/strong><\/p><ol><li>Redesign the site<\/li><li>Gather and add missing information<\/li><li>Easy maintenance for client<\/li><\/ol>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d182f50 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d182f50\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-014551b\" data-id=\"014551b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0674243 elementor-widget elementor-widget-image\" data-id=\"0674243\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1366\" height=\"1851\" src=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o.jpg\" class=\"attachment-full size-full wp-image-727\" alt=\"Screenshot of site homepage prior to redesign\" srcset=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o.jpg 1366w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o-221x300.jpg 221w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o-756x1024.jpg 756w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o-768x1041.jpg 768w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o-1134x1536.jpg 1134w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/09\/AnD-home-o-1200x1626.jpg 1200w\" sizes=\"(max-width: 1366px) 100vw, 1366px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c628db elementor-widget elementor-widget-text-editor\" data-id=\"0c628db\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #115273;\">Website before redesign<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d40a946 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d40a946\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bced4de\" data-id=\"bced4de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9124a1f elementor-widget elementor-widget-heading\" data-id=\"9124a1f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Listening to Your Users<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c63b40 elementor-widget elementor-widget-text-editor\" data-id=\"2c63b40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Working with a tight budget, A&amp;D autowerks knew they wanted to update their site but didn\u2019t understand how to do it other than giving it a \u201cfacelift.\u201d<\/p><p>I started my research by inspecting 3-4 months of responses to their contact form to get an idea of what their customers needed. I also did a simple analysis of 3 competitor sites (Google keyword search \u201ccar repair san diego\u201d) and a client-provided direct competitor site to identify commonly provided information, services, and website capabilities.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2544293 elementor-widget elementor-widget-image\" data-id=\"2544293\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-affinityDiagram.png\" class=\"attachment-full size-full wp-image-998\" alt=\"Image of affinity diagram with customer responses and gathered observations of competitor websites versus current website.\" srcset=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-affinityDiagram.png 1000w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-affinityDiagram-300x180.png 300w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-affinityDiagram-768x461.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85f377c elementor-widget elementor-widget-text-editor\" data-id=\"85f377c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>I noticed that customers sent more messages labeled \u2018price quote\u2019 compared to \u2018appointment request,\u2019 and all competitor sites provided a list of services. Sorting the data in an affinity diagram made it clear that <strong>customers needed information<\/strong>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-53d9ad8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"53d9ad8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41ebe24\" data-id=\"41ebe24\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a449833 elementor-widget elementor-widget-heading\" data-id=\"a449833\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Knowing the Problem<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6878e0d elementor-widget elementor-widget-text-editor\" data-id=\"6878e0d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tCar owners need to <strong>know how much it costs to have their car serviced for various problems<\/strong> because they want to pay a reasonable price for quality and reliable work.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ab52bb0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ab52bb0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d6363a2\" data-id=\"d6363a2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cbaa9dd elementor-widget elementor-widget-heading\" data-id=\"cbaa9dd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Gathering and Restructuring Content<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-098b688 elementor-widget elementor-widget-text-editor\" data-id=\"098b688\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To address the problem of a lack of information on their site, I asked the client to gather a general list of services and estimated prices. Feeling overwhelmed by the task, the client pushed back because they didn\u2019t have this information documented and only provided it after customer consultations. I emphasized how important this content was to their customers by highlighting the contact form responses, and was able to convince them it was necessary.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-545a13b elementor-widget elementor-widget-image\" data-id=\"545a13b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-description=\"Redesigned user flow highlighting each page&#039;s features and showing how they&#039;re connected.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODYzLCJ1cmwiOiJodHRwczpcL1wvYXJldmVyaWUubmV0XC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIwXC8xMFwvQW5ELXVzZXJGbG93LnBuZyJ9\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"800\" src=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow.png\" class=\"attachment-full size-full wp-image-863\" alt=\"Redesigned user flow highlighting each page&#039;s features and showing how they&#039;re connected.\" srcset=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow.png 1500w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow-300x160.png 300w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow-1024x546.png 1024w, https:\/\/areverie.net\/wp-content\/uploads\/2020\/10\/AnD-userFlow-768x410.png 768w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-94a3a27 elementor-widget elementor-widget-text-editor\" data-id=\"94a3a27\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>To accommodate all the new content, I redesigned the site to be multiple pages since it would a very long scroll for customers as a one-page site. I reworked the user flow to make it easier for customers to quickly find information, whether it was contact information or services offered.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4771b5e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4771b5e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d74b1d6\" data-id=\"d74b1d6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bbe87a elementor-widget elementor-widget-heading\" data-id=\"8bbe87a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Build, Test, and Launch<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24c478f elementor-widget elementor-widget-text-editor\" data-id=\"24c478f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When it came to building the site, I recommended the use of an industry-themed WordPress template equipped with page builder functionality to stay within budget and expedite the work. Once all the pages were built and the content was added, I helped the client understand the WordPress dashboard and gave a quick tutorial on how to update content. We also tested the new contact form to ensure that responses were not being sent to their spam folder. After our last tests, we launched the site and performed final quality assurance checks.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9954f0e elementor-widget elementor-widget-gallery\" data-id=\"9954f0e\" data-element_type=\"widget\" data-settings=\"{&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;overlay_title&quot;:&quot;caption&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns&quot;:4,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-home-n.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"9954f0e\" data-elementor-lightbox-description=\"Homepage\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTMyMiwidXJsIjoiaHR0cHM6XC9cL2FyZXZlcmllLm5ldFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMTJcL0FuRC1ob21lLW4ucG5nIiwic2xpZGVzaG93IjoiOTk1NGYwZSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-home-n.png\" data-width=\"1000\" data-height=\"1971\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tHomepage\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-about.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"9954f0e\" data-elementor-lightbox-description=\"About Us page\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTMyMywidXJsIjoiaHR0cHM6XC9cL2FyZXZlcmllLm5ldFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMTJcL0FuRC1hYm91dC5wbmciLCJzbGlkZXNob3ciOiI5OTU0ZjBlIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-about.png\" data-width=\"1000\" data-height=\"1440\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tAbout Us page\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-services.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"9954f0e\" data-elementor-lightbox-description=\"Services page\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTMyNCwidXJsIjoiaHR0cHM6XC9cL2FyZXZlcmllLm5ldFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMTJcL0FuRC1zZXJ2aWNlcy5wbmciLCJzbGlkZXNob3ciOiI5OTU0ZjBlIn0%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-services.png\" data-width=\"1000\" data-height=\"2978\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tServices page\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-contact.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"9954f0e\" data-elementor-lightbox-description=\"Contact Us page\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTMyNSwidXJsIjoiaHR0cHM6XC9cL2FyZXZlcmllLm5ldFwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMFwvMTJcL0FuRC1jb250YWN0LnBuZyIsInNsaWRlc2hvdyI6Ijk5NTRmMGUifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/areverie.net\/wp-content\/uploads\/2020\/12\/AnD-contact.png\" data-width=\"1000\" data-height=\"1838\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__title\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tContact Us page\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6cfb1f elementor-widget elementor-widget-text-editor\" data-id=\"a6cfb1f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #115273;\">Website after redesign<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-febdf21 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"febdf21\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/aanddautowerks.com\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Go to Live Site<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-691d550 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"691d550\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-424e07f\" data-id=\"424e07f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e5ab6a5 elementor-widget elementor-widget-heading\" data-id=\"e5ab6a5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-large\">Conclusions<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e66fffc elementor-widget elementor-widget-text-editor\" data-id=\"e66fffc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Data was the driving force behind every decision, and crucial to help the client understand what their customers needed from their site.<\/p><p>The new content (however daunting it was for the client to gather) supported their knowledge, skills, and quality of work; and established the foundational content for them to expand on in the future. Although the client didn\u2019t provide price estimates for their services, potential customers now have a starting point for information to follow through with booking a service appointment.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d86a533 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d86a533\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61271a3\" data-id=\"61271a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-513519c elementor-mobile-align-center elementor-align-center elementor-widget elementor-widget-button\" data-id=\"513519c\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xs\" href=\"https:\/\/areverie.net\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Back to My Work<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A&#038;D autowerks A&amp;D autowerks is a small, family-run automotive repair shop that wanted to improve their online presence to convey their professional quality and personalized service. Since customers were constantly asking if they can help with their issues and how much it would cost, I focused on adding and restructuring their content to improve these &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/areverie.net\/and-autowerks\/\"> <span class=\"screen-reader-text\">A&#038;D autowerks<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}}},"_links":{"self":[{"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/pages\/191"}],"collection":[{"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/comments?post=191"}],"version-history":[{"count":0,"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/pages\/191\/revisions"}],"wp:attachment":[{"href":"https:\/\/areverie.net\/wp-json\/wp\/v2\/media?parent=191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}